Don’t miss our next Social Media Boot Camp at High Tech Maui on Saturday, September 22! If you’re new to social media, or just getting your feet wet, or starting to think about an overall social media strategy for your business but don’t know where to start putting all the pieces together, or just confused, this workshop is for you.
Date: Saturday, September 22, 2012
Time: 10:00 a.m. – 4:00 p.m.
Location: Malcolm Center, 1305 Holopono St., Suite 1, Kihei
Cost: $65
Seating limited to 30
There’s a lot of social media activity around Hawai‘i these days. Usage of social networks such as Facebook, Twitter, LinkedIn and Google+ are at an all time high. Don’t miss out on all the buzz. This workshop offers a high level view of the entire social media landscape and provides all the tools necessary to craft a strategy that works for you and your business.
Topics include:
- Getting started in social media for your business:
- What is social media?
- General principles and mindsets
- The anatomy of a social media strategy
- Do’s and don’t’s
- Social media etiquette
- Why your website and your blog are the same thing
- Introduction to the blog as the website
- Where your blogsite fits into the overall landscape of your social media strategy
- High level introduction to the current popular social networks—setting up accounts, profile management and basic best practices in:
- Google+
- High level tour of some of the more popular social media apps on the iPhone and iPad.
Laptops welcome, but not required as part of the workshop. Bring them if you like using them to take notes. (This is not a follow-along workshop.)
















Color is a smartphone app that enables you to share photos and videos with a group of people at the same location as you. Patil told us that there have been a “wide array of use cases” for Color so far. They range from large gatherings (movie premieres, tech conferences, music concerts) to smaller groups (BBQs, “journalistic events” like the scene of a car fire, cooking groups).

One of the most common questions I get from people is how to increase traffic to their website. My response is always the same. Do you blog? How often do you blog? Typically they don’t have a blog or don’t blog very frequently, often citing that they don’t have anything to blog about. I disagree. I think every small business has something to talk about and should be blogging about it. So, here’s a quick overview to get you started if you’re one of those that doesn’t have a blog or struggles with how to blog or what to blog about.

A lot of people have a tough time coming up with ideas to write about on a blog. They think they don’t have anything to write about. But I’d be willing to be that there’s a ton of ideas out there for you to write about. Here’s a few ideas about where to come up with ideas to blog about.




